Retaining Subscribers & Optimizing the Renewal Process
Going beyond customer acquisition
Gone are the days when companies could fixate only on transactions and conversion rates, and neglect other customer touchpoints.
Companies that make the shift from one-time transactions to nurturing
ongoing relationships with customers are winning. Ongoing subscribers
not only provide recurring revenue, but they also provide invaluable data
to improve your offering and grow your business.
Download our guide for insider tips on how to retain
subscribers and optimize the renewal process to dramatically improve
the economics of your subscription business.
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Inside, you’ll find quick-and-dirty tips for:
Connecting with new customers within the first 48 hours
Leveraging customer education as a retention tactic
Automatically decreasing churn with revenue retention tools
Focusing exclusively on customer acquisition – without a plan to reinforce
value and nurture a relationship – is a recipe for short-term success
and long-term failure.
— Retaining Subscribers
& Optimizing the Renewal Process
